Please use this identifier to cite or link to this item:
|Title:||Technological entrepreneurship: technology-driven vs market-driven innovation.||Authors:||Ian Chaston.||Keywords:||Business Technology Innovation, Entrepreneurship Management, Business Production & Operations.||Issue Date:||2017||Publisher:||Palgrave Macmillan||Abstract:||This comprehensive book responds to the growing demand to study entrepreneurship as a key driver of innovation and competitive advantage. Challenging the existing idea that technological entrepreneurship exists predominantly in SMEs and as a result of market demands, the author argues that a commitment to entrepreneurship remains the most effective strategy for sustaining wealth generation for both organisations and entire nations. The aim of Technological Entrepreneurship is to provide the reader with additional knowledge and understanding of the concepts associated with the exploitation of technological entrepreneurship, and to demonstrate how associated management principles are somewhat different to those utilised in market-driven entrepreneurship. Validation of presented theoretical concepts is achieved through coverage of processes and practices utilised by real world organisations seeking to achieve maximum wealth generation, with specific emphasis on how technological entrepreneurship is the source of disruptive innovation within service sector organisations and how the philosophy is causing fundamental change in the provision of healthcare.||URI:||http://dspace.uniten.edu.my/jspui/handle/123456789/18168|
|Appears in Collections:||UNITEN Energy Collection|
Show full item record
Files in This Item:
|Technological Entrepreneurship_ Technology-Driven vs Market-Driven Innovation.pdf||5.1 MB||Adobe PDF||View/Open Request a copy|
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.