1. DSpaceCRIS@UNITEN
  2. UNITEN Publication
  3. UNITEN Energy Collection
Please use this identifier to cite or link to this item: http://dspace.uniten.edu.my/jspui/handle/123456789/17826
DC FieldValueLanguage
dc.contributor.authorNaresh K. Malhotra (Editor).en_US
dc.date.accessioned2020-10-23T01:24:03Z-
dc.date.available2020-10-23T01:24:03Z-
dc.date.issued2005-
dc.identifier.urihttp://dspace.uniten.edu.my/jspui/handle/123456789/17826-
dc.description.abstractReview of Marketing Research is a new annual publication covering the important areas of marketing research with a more comprehensive state-of-the-art orientation. Articles in this publication will review the literature in a particular area, offer a critical commentary, develop an innovative framework, and discuss the future developments in addition to containing specific empirical studies.en_US
dc.language.isoenen_US
dc.publisherM.E.Sharpeen_US
dc.subjectMarketing research.en_US
dc.titleReview of marketing research, volume 1.en_US
dc.typeBooken_US
item.grantfulltextrestricted-
item.fulltextWith Fulltext-
Appears in Collections:UNITEN Energy Collection
Files in This Item:
File Description SizeFormat 
review-of-marketing-research-volume-1.pdf8.05 MBAdobe PDFView/Open
Show simple item record

Google ScholarTM

Check


Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.