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Please use this identifier to cite or link to this item: http://dspace.uniten.edu.my/jspui/handle/123456789/18271
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dc.contributor.authorZikmund, Babin, Carr, Griffin.en_US
dc.date.accessioned2020-10-30T06:37:08Z-
dc.date.available2020-10-30T06:37:08Z-
dc.date.issued2009-
dc.identifier.urihttp://dspace.uniten.edu.my/jspui/handle/123456789/18271-
dc.description.abstractBUSINESS RESEARCH METHODS, 8E, examines a variety of research methods that can be utilized across business functions including marketing, finance, management, and accounting. The book superbly demonstrates how the practice of business research aids managers in making critical business decisions in our new digital age.en_US
dc.language.isoenen_US
dc.publisherSouth-Western College Pub.en_US
dc.subjectMarket Research Business, Business Marketing.en_US
dc.titleBusiness research methods, 8th ed.en_US
dc.typeBooken_US
item.grantfulltextrestricted-
item.fulltextWith Fulltext-
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