Terence A. Shimp.
Publications
(Books & Book Chapters)
Results 1-1 of 1 (Search time: 0.0 seconds).
Issue Date | Title | Author(s) | |
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1 | 2010 | Advertising,promotion, & other aspects of integrated marketing communications, 8th ed. | Terence A. Shimp. |

Full Name
Terence A. Shimp.
